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Vodafone hid a Christmas surprise in the 'My Vodafone' application

11. November 2015

This Christmas, Vodafone is relying on the element of surprise. It has prepared valuable gifts for its customers, which have been carefully wrapped in the My Vodafone application. Each customer can unwrap all of the presents they find in My Vodafone during the period from 15. 11. 2015 to 15. 1. 2016.

"This year we gave gifts that really matter, and therefore we have prepared a surprise for customers, enabling them to appreciate the quality of our network, we will make Christmas travel more pleasant and bring a bit of fun. We therefore recommend that customers download the My Vodafone app where you will be able to unwrap gifts," says Petr Dvořák, Vice President for Consumer Business.

Offer to customers with a tariff:

  • 100 GB free from the date of activation - from 15. 11. 2015 to 15. 1. 2016, included each customer with a tariff can activate a package on their existing data tariff and get 100 GB of data. The package is valid for 31 days from activation
  • HBO GO for two months as a gift - from the date of activation and after registration, to which Vodafone customers will redirect from the My Vodafone, every television fan can start to use HBO GO, whether in the application, on a computer, TV or on a tablet 
  • 3+3 Vodafone roaming for a day (3 days in selected countries of Europe and 3 days in selected countries of the World) for free for 3 months from the date of activation - when it's activated, for example, on 15. 1. 2016 the customer will be able to use roaming in Europe / the world until mid-April, but no more than nine times

Offer for pre-paid customers:

  • 100 GB free during the period from 11. 15. 2015 to 15. 1. 2016 -  for every customer who uses a prepaid data package on the My Vodafone app
  • HBO GO for two months as a gift - from the date of activation and after registration, to which Vodafone customers will redirect from the My Vodafone, every television fan can start to use HBO GO, whether in the application, on a computer, TV or on a tablet
  • a 50% discount on the 'Complete' on-network package, renewed every month for six months from the date of activation - this discount is valid for 6 months, provided that the customer package remains active throughout the period of 6 months; meaning the package is not canceled due to low credit, for example. The discount can be activated throughout the Christmas period, from 15. 11. 2015 to 15. 1. 2016 

The offer is intended for new and existing Vodafone customers, you just need to have a smartphone and download the application My Vodafone. Those interested who do not have a smart phone, can take advantage of special offers on phones for loyal customers and pick up their presents at any time during the period from 15. 11. 2015 to 15. 1. 2016. The My Vodafone application is totally free to download from operating systems (Windows, iOS, Android) app markets. Existing users of the My Vodafone app can get their gifts after updating to the Christmas version.

The application My Vodafone won first place last year in the Mobile Applications 2014  contest in the category of Customer Service. Customers can find information about their tariffs, spending, a map of stores, and can also check how many minutes they called, SMS messages they've written and how much data they have left until the end of the billing period.

Christmas Campaign

The Christmas offer is part of Vodafone's Christmas campaign, which will run from 16. 11 to 15. 1. During this period, customers will be able to choose gifts and celebrate Christmas with the Vodafone family led by Jiří Vyorálek, who is again the face of the television spots from director Dan Růžička. Vodafone executed the Christmas campaign in cooperation with the advertising agency McCann Prague and Czech media agency MEC.