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Take a photo with a garden gnome and win an iPhone from Vodafone

24. September 2008

Vodafone has launched an interactive contest called Trpaslík na cestách (Gnome on Tour) on its website. The main hero of this contest is the icon of the operator’s current advertising campaign for the Vodafone prepaid card. The person who inserts the gnome into their photos from their travels in the most humorous and most original way will win an iPhone and a Vodafone prepaid card with CZK 2,100 of credit. “With the Gnome on Tour contest, we want to enable people to use their holiday photos in a slightly different, creative, and humorous manner,” says Eva Štípková, Interactive Marketing Manager, Vodafone, adding, “We also want to use the icon of the gnome to support our new Vodafone prepaid card, which offers the same calling and SMS rates as those offered with tariffs.” Contestants can upload their collage with the gnome at www.

Vodafone has launched an interactive contest called Trpaslík na cestách (Gnome on Tour) on its website. The main hero of this contest is the icon of the operator’s current advertising campaign for the Vodafone prepaid card. The person who inserts the gnome into their photos from their travels in the most humorous and most original way will win an iPhone and a Vodafone prepaid card with CZK 2,100 of credit.

“With the Gnome on Tour contest, we want to enable people to use their holiday photos in a slightly different, creative, and humorous manner,” says Eva Štípková, Interactive Marketing Manager, Vodafone, adding, “We also want to use the icon of the gnome to support our new Vodafone prepaid card, which offers the same calling and SMS rates as those offered with tariffs.”

Contestants can upload their collage with the gnome at www.vodafone.cz/trpasliknacestach until October 13, 2008. A panel of Vodafone representatives will then select 25 photos that best meet the criteria of interest, humour, and originality. These 25 collages will be presented on the Vodafone website until November 2, 2008, and all registered users will be able to vote for the grand prize winner. Complete contest conditions are available at www.vodafone.cz./trpasliknacestach.

Gnome on Tour contest:

  • Register at www.vodafone.cz/trpasliknacestach
  • Upload your vacation photos to the server
  • Place the gnome that is already on the server in your photos in the most humorous way possible
  • Find out whether the judges have selected one of your photos as one of the top twenty-five

Prizes:

  • 1st place: iPhone with a Vodafone prepaid card with CZK 2,100 of credit
  • 2nd – 10th place: a Vodafone prepaid card with CZK 2,100 of credit

At the same time, a contest called Galerie trpaslíků (Gnome Gallery) is also taking place on the Vodafone website. The objective is to find and take photos of gnomes that are travelling through the Czech Republic. On the contest pages, there is a list of towns to which the gnomes will be travelling in the near future. From all of the uploaded photos, a panel of Vodafone representatives will select thirty pictures that you will be able to see in a gallery at www.vodafone.cz/trpaslici from October 6, 2008. Public voting will then decide the winners. The grand prize, an iPhone with a Vodafone prepaid card with CZK 2,100 of credit, will go to the photographer who gets the most votes. Photos of the travelling gnomes can be submitted until October 5, 2008. Complete contest conditions are available at www.vodafone.cz/trpaslici.