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Since August, Vodafone has got 21 thousand new SIM cards for recommendations

27. November 2007

The innovative Recommend and Receive program has attracted new customers with over 21 000 new SIM cards within four months. Since August the referral program has been considerably more simple and more attractive. “Customers can newly recommend more business clients and the rewards for recommendation have been increased. The maximum reward for making a referral has increased from CZK 500 to CZK 2,000 per new SIM card. If the referrer and the referral are tariff customers, they also get the opportunity to send SMS messages to one another for free for one year.

The innovative Recommend and Receive program has attracted new customers with over 21 000 new SIM cards within four months. Since August the referral program has been considerably more simple and more attractive.

“Customers can newly recommend more business clients and the rewards for recommendation have been increased. The maximum reward for making a referral has increased from CZK 500 to CZK 2,000 per new SIM card. If the referrer and the referral are tariff customers, they also get the opportunity to send SMS messages to one another for free for one year. Prior to August, individuals and firms have activated an average of three thousand new SIM cards each month through the Recommend and Receive program. After innovating the program, every month we get an average of over five thousand new SIM card activations through it, of which every fifth activation is for a business customer,” says Martin Pejša, Director of Tactical Marketing for Business Customers, Vodafone.

Every current customer who gets Vodafone a business or private customer receives from CZK 500 to CZK 2,000 in Vodafone services for each newly purchased SIM card. The referral customer receives the same amount in services. The referrer and the referral can also send SMS messages to one another for free for one year.

“The opportunity to recommend more firms has made the program even more attractive. The chance to get several thousand crowns’ worth of bonuses is now open to everyone. For instance, when referring businesses who get the Loaded 700 tariff on 12 SIM cards, both parties receive over 6,000 crowns’ worth of services,” says Mr. Pejša.

Businesses and their employees can bring and unlimited number of business customers to Vodafone and they also have the opportunity to recommend private customers as well. Private customers can recommend a maximum of ten new customers.

The amounts that current and newly referred customers get for each SIM card (including VAT):

Tariff of the new (referral) customer Current (referrer) customer receives Referral customer receives
Vodafone Wild Card 150 Kč 150 Kč
Loaded 119 150 Kč 150 Kč
Loaded 350 300 Kč 300 Kč
Loaded 700 500 Kč 500 Kč
Loaded 1150 1000 Kč 1000 Kč
Nabito 2100 2000 Kč 2000 Kč