Vodafone nav-check nav-user nav-search nav-basket nav-arrow nav-close nav-hamburger loading cash-registry transport-car network-antenna sms-a-mms odcizeny-telefon document onenet group-business person vodafone-box dum volani-wifi globe-arrow adsl glte handshake fms internet-v-mobilu modem predplacene-karty prislusenstvi pro-mlade rodina tablet tarify telefon vf-zarizeni volani-ze-zahranici volani-do-zahranici aktualni-utrata-a-cerpani vyuctovani historie-vyuctovani-a-plateb dobijeni check-ok sluzby internet earphone world kolac block sim-karta-a-telefon ostatni special info agreement lock arrows messages chat smart-devices pass domecek pevny-internet convergence

Last-minute Christmas greetings

22. December 2006

Anyone who has not managed to send a classic Christmas card can still send “mobile greetings”, which, according to the Vodafone Zoom survey, nearly ľ of the population are sending this year. The survey also reveals that 13% more people than last year are using their mobiles to send Christmas greetings. The classic Christmas card is slowly being forgotten. According to the Vodafone Zoom survey, most respondents appreciate the speed of mobile, the way they can write and deliver their greetings to addressees, and the low cost of mobile greetings. They are also attracted to the spatial and temporal flexibility of sending greetings in this way; that is, they can send their greetings anywhere in the world, even at the last minute.

Anyone who has not managed to send a classic Christmas card can still send “mobile greetings”, which, according to the Vodafone Zoom survey, nearly ľ of the population are sending this year. The survey also reveals that 13% more people than last year are using their mobiles to send Christmas greetings. The classic Christmas card is slowly being forgotten.

According to the Vodafone Zoom survey, most respondents appreciate the speed of mobile, the way they can write and deliver their greetings to addressees, and the low cost of mobile greetings. They are also attracted to the spatial and temporal flexibility of sending greetings in this way; that is, they can send their greetings anywhere in the world, even at the last minute.

There are a several ways that mobile phone users can send their greetings:

SMS messages

It is possible to send a universal message – the user writes one universal SMS message to send to several phone numbers, or a customized message that the user personalises for individual recipients.

According to the Vodafone Zoom survey, 11% of respondents use universal format SMS messages, which are sent to several recipients at once. 12% at least change the name. 43% send every recipient a slightly different text and nearly a quarter (23%) write a completely original mobile greeting.

MMS messages

Multimedia messages with pictures, text, and even melodies can be sent directly from a mobile phone’s gallery as well as from external sources. It is also possible to send photographs that you have taken with your phone’s camera, along with a text greeting.

In its Christmas Special section, the Vodafone live! mobile portal is offering a special Christmas Cards subsection where users can download beautiful Christmas cards for their loved ones and friends.

Most messages are sent on Christmas Eve around noon, with intensive messaging lasting until 19:00 the same evening. On New Years Eve, people start sending their greetings at a higher degree at 16:00, with the most intensive messaging taking place between 23:00 and 01:00.

The Vodafone Zoom survey confirmed that out of the customers of all three Czech operators, Vodafone customers send the most mobile Christmas greetings over the holidays.