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Chihuahuas bring seven times more visitors to Vodafone web pages

19. December 2006

Thanks to its “Chihuahua content” the number of visitors at Vodafone’s Christmas pages at www.darekprokazdeho.cz has increased to nearly 400,000 unique users, which is four times more than the number of visitors at Vodafone’s Christmas pages in December 2005. Since the launch of www.darekprokazdeho.

Thanks to its “Chihuahua content” the number of visitors at Vodafone’s Christmas pages at www.darekprokazdeho.cz has increased to nearly 400,000 unique users, which is four times more than the number of visitors at Vodafone’s Christmas pages in December 2005.

Since the launch of www.darekprokazdeho.cz on November 1, 2006, 400,000 unique visitors have visited Vodafone’s traditional Christmas web site. The number of visitors increased thanks to the massive popularity of the Chihuahua icons representing Vodafone’s current Christmas campaign. The official Vodafone web site (not including the SMS gateway) receives an average of 800,000 unique visitors per month.

The greatest interest has been in the following sections of dwww.darekprokazdeho.cz:

  • Wallpapers and screensavers with Chihuahuas (245,000 downloads)
  • Snowballs and Chihuahuas game (played 112,124 times)
  • Barking Chihuahua carols (84,000 downloads)
  • 3,000 unique users have uploaded tracks that they composed themselves with the Chihuahuazator

The pages of www.darekprokazdeho.cz contains Vodafone’s complete Christmas offer. In the www.darekprokazdeho.cz/kluziste section, users can watch all the action taking place at the Vodafone ice-skating rinks in Prague and in Ostrava live thanks to web cameras. They can also check out photo galleries from both rinks.

Vodafone customers can also download “Chihuahua content” (wallpapers and ringtones) through their mobile phones in the Christmas Special section of the Vodafone live! mobile portal.

You can find more information about the portal at www.vodafone.cz in the Vodafone live! section.